A relatable, application-focused book for a life-changing course
Explore the demo chapter
Take a look through Chapter 2 The Process of Interpersonal Communication to explore the engaging writing, relevant examples, and new LAB pedagogical framework woven throughout the text.
Equips students to identify and apply key IPC concepts in their lives
Throughout every chapter, students encounter memorable examples from pop culture and from real students’ lives. These IPC in the Media and Student to Student features ask students to identify and assess key IPC skills—and to reflect on how they would react in a similar situation.
Helps students practice and build their IPC skills
The new LAB learning framework—Learn, Apply, Build—uses Bloom’s taxonomy to scaffold IPC concepts, helping students build and apply their IPC skills to their own lives.
Bruce Punches
Bruce Punches teaches interpersonal communication and public speaking at Kalamazoo Valley Community College, and he is also a licensed psychotherapist in private practice. His specialty is in relational communication and couples’ therapy. As a professional speaker and consultant, Bruce presents workshops on interpersonal communication topics to companies large and small.
Instructors, get access to a preview of the ebook and online resources
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Meet your marketing manager: Emily Erickson
Hello! My name is Emily, and I’ve worked with Norton for the past 4 years. I love talking with instructors and getting into the nitty gritty of what makes their courses unique and how Norton resources can solve their biggest challenges.
I grew up in Anchorage, Alaska, flying around the wilderness with my dad in his Cessna 185. I live in Longmont, Colorado, now with my husband and two-year-old son. We like adventuring in the mountains and finding fun things to do in our small town.
When it comes to It's Interpersonal, I love how Bruce invigorates students by connecting the material they learn about in class and in this book to their own lives.
Image Credits: (Punches) Bruce Punches
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