W. W. NORTON & COMPANY

An engaging, interactive ebook and resources to motivate and inspire students.

The Norton Illumine Ebook, InQuizitive, and our What Would You Do? Activities work together to create a dynamic experience for students outside the classroom while holding them accountable for their reading.

Norton Illumine Ebook

Norton’s high-quality content shines brighter through engaging and motivational features that illuminate core concepts for all students in a supportive, accessible, and low-stakes environment.

  • Embedded Dynamic Data figures engage students with applications and explorations of important course content.
  • Check Your Understanding questions with rich feedback motivate students and build confidence in their learning.
  • Instructors can promote student accountability by adding their own content and notes and through easy-to-use assignment tools in their LMS.


“This is one the best ebook formats that I've seen or used for a textbook. The ability of the instructor to interactively highlight specific text and record notes is very useful.”

—David Ginsburg, University of Southern California

InQuizitive

Instructors can assign InQuizitive to reinforce basic concepts prior to class, going beyond simple multiple-choice formats. InQuizitive has students apply their newfound knowledge in a wide array of dynamic question types—many including charts and figures.

  • Questions incorporate artwork from the book while videos in the feedback provide a visual framework for challenging concepts. The second edition’s questions have all been curated and revised by the text’s coauthor Dan Sherman.
  • Through a variety of question types, answer-specific feedback, and game-like elements such as the ability to adjust their confidence level for each question, students are motivated to keep working until they’ve mastered the concepts.
  • The convenience of LMS integration saves you time by allowing InQuizitive scores to report directly to your LMS gradebook.


“This would prepare the students for lecture much better than static reading and would provide immediate feedback. The InQuizitive technology is the best I have seen so far.”

—William Gosnell, University of Cincinnati

What Would You Do? Decision-Making Activities

These online decision-making cases let students role-play making choices and considering their impacts in a risk-free online environment. Decisions made during the cases lead to different outcomes and drive subsequent decisions.

  • Each activity includes a summary helping the student understand the consequences of their actions, as well as short multiple-choice questions on each activity’s main takeaways.
  • To dig deeper, each activity has three self-reflection questions available in Testmaker for easy import into a your campus LMS.


“I really like this interactive (What Would You Do?) –it’s better than any others I've seen due to its level of questions: they are not just recall, they force students to think and apply the content.”

—Tracy Gartner, Carthage College

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*A within-subject efficacy test designed by Dustin Tingley (Harvard) showed that InQuizitive can help increase history students’ quiz scores by sixteen percentage points. Learn more.
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