“Engage, Motivate, Assess: AI-Enhanced Courseware for Principles of Economics”

Hosted by Julie Sindel on October 15, 2026

Mateer and Coppock's Principles of Economics, Fifth Edition and Essentials of Economics, Third Edition are authored by award-winning teachers with decades of classroom experience. Norton courseware is designed alongside each book and reviewed by instructors across the country for a seamless teaching and learning pathway that supports you and your students before, during, and after class.

In this workshop, Norton Economics specialist Julie Sindel will show how Norton courseware for Principles of Economics can help you:

>Engage students with low-stakes, scenario-based problem-solving interactives created by Lead Media Author Carla Nietfeld in the Norton Illumine Ebook

>Boost understanding with NortonAI, a Norton Illumine Ebook features that offers personalized, self-directed practice and reading support, grounded in Mateer and Coppock's trusted content

>Motivate students with InQuizitive, our easy-to-use adaptive quizzing tool that personalizes learning and provides insightful activity reports

>Assess individual and class-wide understanding with Smartwork, our online homework platform with customizable problem sets and in-depth, time-saving performance summaries powered by NortonAI

>Prepare for creative lessons with Norton Teaching Tools, our searchable platform with 1,000+ teaching tips, solutions to end-of-chapter problems, and activity ideas created by experienced instructors

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