“Entrepreneurial Strategy and Entrepreneurial Ecosystems”

Hosted by Scott Stern (MIT) and Erin Scott (MIT)

This webinar introduces a choice-oriented approach to entrepreneurship and a framework for mapping how entrepreneurs can effectively leverage their entrepreneurial ecosystem. Founders exploring an idea face many alternatives that cannot be pursued at once, and so must make choices – about their beachhead customer, which technologies to pursue, their founding team, and their path to market.

Citing research from their university and beyond, Erin Scott and Scott Stern present a practical and grounded tool for navigating these decisions – the Entrepreneurial Strategy compass. This tool allows founders to choose an entrepreneurial strategy and also to identify how their choice of strategy shapes what ecosystem resources to prioritize.

The date of this workshop has passed.
To request the recording, please fill out the form below.

Request a recording of the workshop:

By signing up you agree to W. W. Norton’s
privacy policy and terms of use.